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Wiggle can trace its origins back to a small bike shop in Portsmouth, called Butler Cycles, which was formed back in the 1920s. But it was only after Mitch Dall took over that 'Bikes @ Butlers' began to boom, with a mail order service that sent bikes and apparel nationwide. From those early roots, the Wiggle website was born in 1999, and it hasn't looked back since.
The Wiggle website sold a whole range of wacky paraphernalia, from condoms to solar eclipse viewing glasses, before it decided to specialise in sporting goods. Such was their success, they were able to set up a new London office, two new warehouses, and their very own brand in 2011. They then set up eleven new websites for overseas customers in 2012.
Wiggle only hire sports enthusiasts who are passionate about their chosen discipline. It's essential for their operation, since those employees trial every new product, to ensure they are always the best on the market. Wiggle also tests every single bike they sell, to ensure that it is ready to ride.
The company is known for the wide network of events it sponsors. In 2013 they supported a whopping 96 events, almost two a week; from 'Mudman' to the 'Eton Swim', the 'Winter Ball Buster' and the 'WildMan'. They even sponsor the UCI ladies professional cycling team, 'Wiggle Honda'.
Wiggle have made it their mission to give as many people as possible the chance to try cycling and tri-sport events. By selling a top quality range of products, from a variety of top brands, they have done just that. With one of their voucher codes, which are regularly available to use online, they usually offer much better value than any of their competitors.
Wiggle stock products made by hundreds of well known brands, as well as industry leading specialists. Here are just a few of their suppliers:
Wiggle stock a vast array of products which will satisfy any cyclist, swimmer or runner:
Wiggle's customer service team are available from 8am till 4:30pm, seven days a week, but they do not have a call centre facility. They can be contacted by email, at <email> or by post. Their address is: Wiggle Ltd, 3 Optima, Northarbour Spur, Portsmouth, PO6 3TU.
There are over 6000 collection points across the UK for 'Click and Collect' orders. These are located at Click+ stores such as McColls, Spar and the Co-Op. These stores are typically open from 8am till 9pm, seven days a week, but it's always best to check before you go.
Wiggle don't just dispatch, they deliver! Every single purchase made on wiggle.co.uk is tracked no matter its value, their 'click and collect' service is available at over 6000 collection points, and their interactive delivery service puts the customer firmly in the driving seat. Standard delivery is free for orders worth £10 or more, and sent with Royal Mail Tracked 48 or DX courier service. For an additional £2.99 orders can be sent by first class post, whilst orders made before 3pm on a weekday can be delivered the very next day for just £4.99. Additional charges of between £19.99 and £29.99 apply when ordering bikes. The delivery address cannot be changed once an order has been made.
Orders can be cancelled before they are shipped by clicking on the 'Cancel This Order' button on the 'My Orders' section of a customer's account page. If an item has already been received it can be returned within 365 days. Customers must complete a Returns Form, and then either send the item back to Wiggle, or take it to a Collect+ branch. Refunds are made using the same method of payment as the original order, within 10 working days. Memberships, gift vouchers, event tickets, customised items, damaged goods and 30 Days Ride Test bikes are non-refundable. Products that become faulty within the first 30 days can be returned or replaced, whilst products that become faulty after 30 days can be repaired. If a repair is not possible, Wiggle will replace the faulty item.
Wiggle is an ISIS accredited online retailer. This means that the information on their website is clear and easy to understand, and that customers' goods are guaranteed to arrive in good condition. All card payments made on wiggle.co.uk are encrypted with an SSL 128 bit encryption, and saved on Wiggle's system for future use, but never in a form that is readable by humans. Wiggle also accepts payment through Worldpay and Paypal.
Wiggle have received a number of glowing reviews, and won a series of awards as a result. These include the BikeBiz 'Online Retailer of the Year Award' (in 2010, 2011 and 2012), the 220 Triathlon Awards (every year from 2004 till 2013), and the News Business Excellence Award in 2012.
We list all the latest deals available and we constantly update the site 24 hours a day, 7 days a week, if you are looking for a Wiggle discount code for July 2022, chances are we have it listed!
We also list expired discount codes too which sometimes work, so make sure to try them before you checkout to get a few extra pounds off your order!
All our discounts are free to use for everyone including NHS staff and Police officers, students may also be able to gain a Wiggle student discount.